Robert Kiyosaki, the celebrated author of “Rich Dad Poor Dad,” has once again plunged into the Bitcoin market with a daring move. On July 11, he posted a tweet stating that he has bought another Bitcoin, this time for $110,000.
He’s wagering on the belief that the current price will seem like a bargain if Bitcoin eventually reaches the $1 million mark. His decision places him in what market analyst Raoul Pal has dubbed the “Banana Zone”—a state where the fear of missing out (FOMO) compels late entrants to buy high, only to suffer losses later.
Applying his mantra “PIGs get fat, HOGs get slaughtered,” Kiyosaki explained his rationale for buying at such an elevated price. He intends to hold until less disciplined investors drive prices even higher, planning to sell when panic-induced selling ensues.
He cautioned that FOMO is like a contagion that rapidly spreads through bustling markets. In his opinion, buying now—even at seemingly steep prices—is the key to future profits.
Kiyosaki first invested in Bitcoin when it was priced at $6,000, a cost he concedes felt pricey then. He confessed that he was late to the modern money game, a lesson he’s carried forward.
He’s candid about previous errors and uses them to navigate his present actions. He believes that if Bitcoin touches the $1 million mark, not buying more at $110,000 would be a regret.
Despite acknowledging the risk of being wrong, Kiyosaki would “rather be a sucker than a LOSER if Bitcoin does go to $1 million.” He’s prepared to absorb a $100,000 loss, thanks to his past earnings and savings, giving him a buffer to withstand major market downturns—common in the volatile crypto realm.
He advises small investors to acquire Bitcoin in any way possible. “Even if you can afford only one Satoshi today, buy it,” he urged. Kiyosaki’s candidness about his investment strategy offers his followers insight into his risk tolerance, treating each investment as a learning experience rather than a quick money-making scheme.





