Funko, well known for its bobbleheads but also producing other pop culture collectibles, is collaborating with Warner Bros. once again, this time in the fields of cryptocurrency and web3.
The partnership between the firms will see collectable DC comics being produced in both print and digital form (NFT) and sold only at Walmart.
Reports indicate that the phygital (physical plus digital) package will have a variant cover for “The Brave and the Bold” by DC (Detective Comics).
Physical and NFT versions of the item are also being produced (non-fungible token).
To redeem an NFT, a collector must do nothing more than link their wallet to their device.
The World Asset eXchange blockchain is where the digital copy is created.
Beginning on October 7th, you may purchase one of the available Warner Bros. 30,000 units.
In retrospect, we can see that this partnership could not have happened at a better moment.
The “world’s greatest detective” was honoured by DC Comics readers last week on September 17 with Batman Day.
Therefore, the fact that a physical and digital collection are coming out at almost the same time makes die-hard DC fans very happy.
Andrew Perlmutter, CEO of Funko, has said that the company’s ultimate goal is to “marry the two worlds.”
Essentially, Funko’s goal is to bridge the gap between the actual world of collectibles and the virtual one of cryptocurrencies.
But this isn’t Funko’s first excursion into NFTs.
The DC Digital Pop! series, featuring superheroes including Batman, Superman, Green Lantern, and more, was released recently.
Can we see a recovery in the NFT market for Warner Bros?
The excitement that first accompanied NFTs in 2021 has mostly dissipated.
Even so, there has been a rise in the recognition of non-fungibles.
Additionally, businesses have begun to realize the significance of the online world.
Certainly, what is next is not limited to our present physical reality.
Companies’ readiness for the transition comes as no surprise.
NFTs will be crucial in the future.
The market will eventually go beyond commodities like rare artwork and into our everyday lives.
The future of humanity seems to be in blockchain technology, NFTs, and metaverses.
As a result, once the major financial markets recover from their current downturn, activity in the NFT markets is anticipated to ramp up again.