Family offices worldwide are increasingly focusing on AI investments over cryptocurrencies, as highlighted in JPMorgan’s 2026 Global Family Office Report. The report surveyed 333 single family offices from 30 countries, revealing a strong preference for AI-related investments.
AI Dominates Investment Preferences
According to the report, 65% of family offices, equivalent to 216 offices, are prioritizing investments in artificial intelligence either now or in the future. This trend underscores the growing belief in AI’s transformative potential across various sectors.
Crypto and Gold Lag Behind
Despite the hype around digital currencies, only 17% of family offices consider crypto a significant investment theme. The report indicates that 89% of these offices currently have no exposure to cryptocurrencies, with the average global allocation at just 0.4%.
Similarly, gold, traditionally a safe-haven asset, sees minimal interest, with 72% of respondents reporting zero exposure. The report notes that even amidst geopolitical uncertainties, family offices are avoiding both gold and crypto.
Private Equity Takes the Lead
Private equity is emerging as a preferred asset class for family offices, with 37% planning to boost allocations in the next 12 to 18 months. This trend is particularly prominent in the United States, where 59% of the surveyed family offices are based.
Growth equity and venture capital are also gaining traction, serving as gateways to early-stage AI innovation, despite over half of the offices reporting no current exposure to these segments.
Geopolitical Risks and Regional Trends
Geopolitical risks are the top concern for family offices globally, cited by 20% of respondents. Liquidity and trade policies follow at 12% each. In Asia, interest in cryptocurrencies is rising, with family offices increasing their exposure.
This trend is fueled by growing client inquiries and stronger trading volumes, especially in regions like Singapore, Hong Kong, and China.
